Business culture plays a significant role in the success of organizations, directly influencing their decisions, directions, policies, and procedures. It is a key factor in an organization’s ability to implement its strategy and achieve its objectives, which in turn has a profound impact on its future, its perception among various stakeholders, and the strength of its organizational structure. During this course, participants will master a range of fundamental concepts related to business culture, including the foundations, elements, and components of business culture and organizational development.

They will acquire essential competencies that will enable them to assess, manage, transform, and enhance their organization’s culture according to their managerial level and scope of authority. This includes fostering a culture centered on creativity, innovation, initiative, and teamwork. Such knowledge will empower them to successfully implement their organization’s strategy and objectives while sustaining its excellence.