In an era marked by rapid technological development, digital transformation has become a key factor in ensuring the continuity and growth of chambers of commerce in a competitive business environment. It is no longer limited to adopting new technologies, but also requires the restructuring of processes and the adoption of a corporate culture that fosters innovation and flexibility. Through digital transformation, chambers of commerce can improve their operational efficiency, provide more personalized services to their members, and open up new avenues for collaboration and economic growth.

This program aims to equip participants with the tools and knowledge necessary for leading a successful digital transformation. By reviewing the latest technologies and effective implementation strategies, participants will be able to develop customized action plans that meet the needs of their chambers of commerce, enabling them to enhance their position as leading entities in supporting members and driving change toward a sustainable digital future.